New Jersey
Home to the largest South Asian ethnic enclave in the United States
Middlesex County, anchored by the Oak Tree Road corridor in Edison and Iselin, is the most concentrated South Asian hub in the country — and the reason Central Jersey feels like a second home for so many Desi families.
Middlesex County has the highest concentration of Indian Americans of any US county
Source: Wikipedia — Little India (Middlesex County, New Jersey)42.6% of Iselin residents identified as Asian Indian in 2017
The highest share recorded for any census-designated place in the country.
Source: Wikipedia — Little India (Middlesex County, New Jersey)Figures reflect the most recent published estimates as of 2024. See each card for its original source.
A few of the neighborhoods and suburbs that make up Central Jersey.
Anchors the Oak Tree Road "Little India" corridor with Iselin
A shorter commute into Manhattan for many Desi families
Draws academics, researchers, and grad students
A quieter, established Desi suburb in Morris County
Oak Tree Road is home to over 400 South Asian businesses
Dining, halal grocery, jewelry, apparel, and electronics retail line the corridor.
Source: Wikiwand — Little India, Edison/IselinWe're building IndiAdda to help the Desi community in Central New Jersey find each other, discover local events, and get trusted recommendations — right from the neighborhood you actually live in.
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